Welcome to BECOMING A CASE CONSULTANT (bcc)

Content Planning 

Familiarize with the case consulting by solving real-life consulting challenges.

Start crafting your edge through case consulting 

Are you ready to step into the world of strategy, problem-solving, and delivering impactful solutions?

Drink Simple: Content Planning 

  • WHAT YOU LEARN: 

    • Learn the 5 steps to an effective content planning strategy 

    • Apply marketing principles and strategies to solve case studies specific to the organic food and beverage sector 

    • Learn how to create detailed case briefs, focusing on content planning strategies 

  • CASE CONSULTING SKILLS YOU GAIN:

    • Converting a client problem into a case challenge to work on
    • Data collection and case writing
    • Problem-solving that proves your credibility

  • COURSE DURATION

    • Self-paced
    • From 2-12 hours or a week, based on your style

  • KEY DELIVERABLES

    • Content Plan Presentation
    • Video pitch to the client

Julia Ivy, Ph.D. Psych, Ph.D. Mgmt

President, BE-EDGE Strategies
ABOUT Julia Ivy
Dr. Julia Ivy is a strategy and international business executive professor at Northeastern University and a creator of BE-EDGE method for boutique employability. Dr. Ivy holds two doctorate degrees, the first a PhD in Psychology and the second in Management. The BE-EDGE Method arose out of the point of intersection of these two specialties. In addition to her academic work, Dr. Ivy consults and acts as an executive coach for  universities and businesses seeking to establish an employment pipeline for highly educated newcomers to a market and industry of their choice.